BA (Hons) in Business Management | Asia Pacific University (APU)

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BA (Hons) in Business Management

Duration:

3 Years (6 Semesters)

Award:

APU, Malaysia

Intake:

24th September 2019 
19th November 2019 

Study Loan Options:

PTPTN

This programme is specifically designed to provide:

  • An understanding of the context, nature, role and significance of management activities as undertaken by managers in a range of organisations.
  • An opportunity to develop well-researched, logical and integrated solutions to multi-faceted problems in uncertain and dynamic contexts.
  • Exposure to the areas of modern Business Management and how these work in concert to produce efficient, agile and customer-centric organisations.

Admission Requirements:

  • 2 Passes in STPM with a minimum Grade C (GP 2.0) and a Pass in English and Mathematics at SPM Level or its equivalent; or
  • 2 Passes in A-Level with a Pass in English and Mathematics at SPM/ O-Level/IGCSE or its equivalent; or
  • 5 Grade B’s in UEC with a Pass in Mathematics and English; or
  • Canadian Pre-University (CPU) with minimum average of 50%; or
  • Australian Matriculation (AUSMAT) with minimum average of 60%; or
  • South Australian Matriculation Certificate (SAM) with minimum of 60%; or
  • International Baccalaureate with minimum 24 marks;
  • Victorian Certificate of Education with minimum average of 50%;
  • Ontario Secondary School Diploma with minimum average of 50%; or
  • The APIIT/APU Foundation or equivalent with CGPA of 2.0; or
  • A qualification that APU accepts as equivalent to the above.

What You Will Study:

DEGREE LEVEL 1

You will gain basic understanding of the context within which business operate - Management, Law, Accounting, Economics, Entrepreneurship and Marketing. We will also expose you towards business & communication skills, computing & IT skills, quantitative skills, and independent learning. All Business Management programmes have a common first year so that you will get a solid grounding in business management theories and practices.

Common Modules

  • Introduction to Management
  • Accounting Skills
  • Business and Communications Skills
  • Business Economics
  • Business Law
  • Computing and IT in the Workplace
  • Fundamentals of Entrepreneurship
  • Marketing
  • People Management
  • Quantitative Skills
In addition to the above, all students are also required to successfully complete General Studies modules as stipulated by the Malaysian Qualification Agency, as well as fulfill credit requirements for Co-Curricular Activities.
DEGREE LEVEL 2

You will be exposed to more advanced level of curriculum including behavioural science, business ethics & governance, critical thinking in management, and international culture & communications. In-depth understanfing in functional management in various areas will be developed as well. You will gain further understanding of core business processes through the industry-leading software supported by SAP. We will further nurture your independent learning to prepare you for the workplace and for further research.

Common ModulesSpecialised Module
  • Behavioural Science in the Organisation
  • Business Ethics and Governance
  • Business Research Methods
  • Delivering Customer Value
  • Integrated Business Process with SAP ERP System
  • E-Business Management
  • Critical Thinking in Management
  • Employee Development
  • International Culture and Communications
  • Operations Management
Elective Modules (Choose 2)
  • Managing Finance OR Financial Management
  • Critical Thinking in Management OR Multimedia Application
INTERNSHIP (16 WEEKS)

Students will undertake an Internship / Industrial Training for a minimum period of 16 weeks to prepare them for a smooth transition from the classroom to the working environment.

DEGREE LEVEL 3

You will make use of your previous studies and industrial experience to extend your familiarity in tackling more practical and modern issues of business management. Leadership and strategic management skills will be taught, with aims to groom you as a business leader. A final year project requires you to explore a topic individually - you will demonstrate your academic and practical aspects of your ability in the chosen area of study.

Common ModulesSpecialised Module
  • Strategic Management
  • Leadership Theory and Practice
  • Asian Economics
  • Business Management Project
  • Contemporary Management
  • Enterprising Management
  • Investigation in Business Management
  • Managing Change
  • Managing People and Performance
Elective Modules (Choose 2)
  • Corporate Finance OR Building Customer Relationships
  • Integrated Marketing Communications OR Retail Marketing Management
MQA Compulsory Subjects*
  • Ethnic Relations (M’sian Students)
  • Islamic & Asian Civilisation (M’sian Students)                                 
  • Malaysian Studies (Int’l Students)
  • Malay Communication Language (Int’l Students)
  • Workplace Professional Communication Skills
  • Employee & Employment Trends
  • Co-Curriculum

(*All students are required to successfully complete these modules as stipulated by the Malaysian Qualification Agency)


Career Options:

  • General Administrator
  • Banking Manager
  • Business Development Manager
  • Finance Manager
  • Human Resource Manager
  • Logistic and Supply Chain Manager
  • Operation Manager
  • Procurement Manager
  • Project Manager
  • Sales and Marketing Manager
  • Market Researcher
  • Business Consultant
  • Business Research Analyst
  • Entrepreneur

Course Fees:

Malaysian Student FeesInternational Student Fees

Year 1: RM 26,700 
Year 2: RM 28,200 
Year 3: RM 29,400 
Total: RM 84,300

Year 1: RM 27,600 (USD 6,900)
Year 2: RM 28,900 (USD 7,230)
Year 3: RM 29,900 (USD 7,480)
Total: RM 86,400 (USD 21,610)

* Fees stated above do not include Deposits and other Miscellaneous Fees. Please refer to Fee Guide for details.

(R/345/6/0753) (08/20) (A6223)

All information is correct at the time of publication, but is subject to change in the interest of continuing improvement.